We’ve worked with companies of all sizes from global, publicly traded organizations to emerging VC funded start-ups. We understand the important technologies, emerging and current standards, larger industry issues and specific regulations that shape the market and the way technology is measured and perceived. We have expertise across a broad scope of the high-technology market including the following areas:
- Application Development & Integration
- Business Intelligence
- Business Process Management
- Consumer Technologies
- Customer Relationship Management
- Data Management and Integration
- eDiscovery
- eLearning and Human Capital Management
- Embedded Technologies
- Enterprise Architecture
- Enterprise Networking
- ERP & Supply Chain Management
- Hardware
- High-Performance Workplace
- Internet Infrastructure
- IT Asset Management
- IT Services
- Mobile and Wireless
- Networking and Communications Equipment
- Networking and Communications Services
- Open Source
- Regulatory Compliance
- Security Technology
- Semiconductor
- Software
- Storage
- Telecommunications
- Web Services
While our clients’ technology domains may differ our communications efforts remain focused on helping clients achieve business goals through effective ROI-based PR programs. Based on our thorough understanding of our clients’ business and technology impact, we help create solid positioning and message platforms tailored to business and bridge press, IT and vertical industry trade press and analysts. By creating leadership communication strategies and understanding the market and influencer contacts, our teams more effectively execute upon creative - but proven - campaigns to reach and influence buyers, investors, and industry partners. This approach generates more consistent results and expands the “circle of influence” for clients to leapfrog competitors in terms of leadership image, sales lead generation and market validity.